Betsaida Fernández - The Experialist CEO and Founder

Behind The Experialist there is me, Betsaida, a baby that started to speak very early and hasn’t stopped yet, a girl that dreamed about becoming Indiana Jones to live adventures all day long, a teenager that used to spend hours dancing to let her feelings run free, a university student that wanted to be an interior designer, but ended up using her communication skills for marketing. A complex but simple woman, who one day decided to write her own play to feel protagonist.

My other half, the professional one, is composed of a good basis of Advertising, PR and Experiential Marketing knowledge, a tasty stuffing of working experience in Fashion Marketing and a good handful of teaching vocation. Complete recipe can be found in my CV. But, to whet your appetite, I leave you some opinions of great professionals I’ve had the pleasure to work with:

Testimonial by Guillermo Corominas
Betsaida is a person with great organization capability that manages pressure perfectly and she is not frightened by hard work. Without forgetting that she is very demanding with herself and with everybody working with her, which makes you trust her work will always meet the highest quality standards.
Guillermo Corominas

Communications Director – MANGO
Testimonial by Xènia Herrera Antón
Betsaida collaborates with our company and I can highlight: her involvement in every project, great treatment towards clients and a constant search of excellence. Her services provide added value, originality and professionalism in every event. We hope to continue collaborating for many years.
Xènia Herrera Antón

CEO & Founder / Meeting & Event Planner - NOMADS EVENTS
Testimonial by Santiago Cordón Bofill
During the years we worked together, I could confirm she is a professional with great initiative, meticulous and creative at the same time. With an excellent transversal vision that helps team work. Without doubt, she is somebody who deserves all my trust and with whom I would love to work again in the future.
Santiago Cordón Bofill

Client Services Director - Starcom Mediavest Group
Testimonial by Iraide Aramberria Gastón
Betsaida is very attentive to details, extremely hard-working, organized and demanding, so that all projects where she participates in achieve the marked objectives and have a brilliant result. Non-conformist, only excellence is enough for her.
Iraide Aramberria Gastón

International Trade Marketer - Codorníu Raventós
Testimonial by Nina Neuhaus
I have worked with Betsaida for several years. She is an excellent, hardworking professional with high-level skills and an extensive knowledge of her field. Betsaida is a pleasure to work with and she is extremely well connected. She is a highly energetic and enthusiastic individual and has a very positive attitude towards new challenges. I can recommend Betsaida without any hesitation.
Nina Neuhaus

Advertising Sales Manager - Condé Nast Verlag